Which one is better among Google Ads and Facebook Ads?
Google Ads or Facebook ads? The most dilemmatic question asked to Digital Marketing Agency by almost every client. Well to begin with this answer, let’s understand the concept of both and the difference it causes to your advertising strategy. Facebook Ads and Google Ads are the two most important segments of pay-per-click marketing strategy. Both ad strategies are used by almost all Social Media Marketing Agencies. Facebook Ads is an online advertising platform offered by Facebook that allows the advertisers to run paid advertisements on Facebook & Instagram. Whereas, Google Ads is a paid advertising tool offered by Google where advertisers can run various types of paid campaigns to increase their local listing rank, website sales, brand awareness, and much more. The Google ads are searched-based ads whereas the Facebook ads are interest-based ads. Hence, both (Facebook Advertising & Ads by google) are used for paid advertisement purposes, they have their own sets of f